How can I be more aware of advertisements around me and critically evaluate their persuasive tactics?
Three persuasive tactics to beware: generalization (including celebrity endorsements), exaggeration (look at the fine print), and scare tactics. Have campaign ads as examples of the latter.
AASL: 1.1.2 – Use prior and background knowledge as context for new learning; 1.1.7 – Make sense of information gathered from diverse sources by identifying misconceptions, main and supporting ideas, conflicting information, and point of view or bias; 1.2.4 – Maintain a critical stance by questioning the validity and accuracy of all information; 2.3.1 – Connect understanding to the real world; 2.4.1 – Determine how to act on information (accept, reject, modify); 4.1.8 – Use creative and artistic formats to express personal learning.
Common Core: RL.5.6 – Describe how a narrator’s or speaker’s point of view influences how events are described; RI.5.8 – Explain how an author uses reasons and evidence to support particular points in a text, identifying which reasons and evidence support which point(s); SL.5.1 - Engage effectively in a range of collaborative discussions; SL.5.3 - Summarize the points a speaker makes and explain how each claim is supported by reasons and evidence; W.5.4 - Produce clear and coherent writing in which the development and organization are appropriate to task, purpose, and audience; MP.3 – Construct viable arguments and critique the reasoning of others.